Are you getting the phone ringing, but finding yourself wading through a pool of unqualified leads? This could be a sign that your marketing needs retargeting, readjusting, or a total reconstruction.
For the average solo attorney or small law firm, placing an over-importance on the number of hits, clicks, or impressions your website is gaining on search can be counterintuitive to your goal: Getting new clients, and growing your business. Instead, your focus should be on how you can get more high-quality leads within your bandwidth and budget.
Fortunately, there are a few proven practices that attorneys can follow to help boost their volume of qualified leads to their business using online traffic.
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Drew ManciniDigital Marketing Manager, LawLyticsDrew Mancini is the Digital Marketing Manager at LawLytics. She has a background as a marketing consultant for solos and small law firms, and she enjoys making marketing more accessible and enjoyable for attorneys by creating resources that demystify successful marketing practices. |